HOW TO ACHIEVE YOUR INSTAGRAM GOALS IN 2021

Improving the impact of your Instagram activity can have many benefits depending on what your goal is. And the truth is, Instagram offers its users multiple possibilities to achieve them! ✨

1. Become an Influencer
2. Position your business
3. Amedia Social offers you the solution you are looking for

Become an Influencer

Making your Instagram profile a profitable profession has become the dream of many users of the network, a place where thousands and thousands of Influencers emerge every day in search of popularity, recognition and economic benefit.

In this post you will find all the tricks to transform your Instagram profile into a professional influencer account.

Create quality content

The content you publish on social networks is the reference par excellence of your digital profile. Therefore, the subject matter, titles, format and editing are a fundamental part of your activity if you want your account to be eye-catching and recognised by users, as this is the only way for your profile to grow and gain followers on a regular basis. In this section you will learn a series of basic tips to get your content right on Instagram, a platform where competition is the banner!

- INSTAGRAM ACTIVITY MUST BE CONSTANT AND ACTIVE: You can't forget that your followers are there for your content, it's no good posting once and not planning your next post!

- SHOW WHO YOU ARE: Your community has noticed you because of your likeability, because you have a hook or because of how passionate you make yourself look, that's what sets you apart from the rest! Keep in mind that the values you convey are very important for brands, as they will seek to identify their products with your lifestyle.

- FOCUS ON A THEME AND PERFECT IT TO THE MAXIMUM: Finding your niche and fitting in on Instagram can be difficult to juggle, so you need to consider what it is you would like to show about yourself on Instagram.

- KNOW YOUR AUDIENCE?. Knowing what your followers demand from your activity is essential if you want to maintain your status and your community. Know your target audience to know which consumer group they belong to and you will be able to improve your content strategy.

- INTERACT WITH YOUR FOLLOWERS THROUGH COMMENTS, LIKES AND EVEN STORIES: If you want to gain engagement with your community and consolidate yourself as an Influencer, you have to show that you are there and that you take your followers into account.

- UPLOAD REELS AND INSTAGRAM TV VIDEOS: These new formats are very new for the community and will attract new users to your profile. In addition, a feature of these video formats is the easy viralisation they have, so don't hesitate to try them out and make your content known!

- USE INSTAGRAM METRICS TO SEE THE RESULTS OF YOUR ACTIVITY: This way you will know if your content is working or if, on the contrary, you need to pay more attention to your posts and dedicate more time to generating quality content.

Master Instagram's algorithm

The key goal of every influencer is to get their content noticed by as many users as possible. It's clear that if you don't get thousands of likes, visits, comments or followers, your Instagram career won't take off at all, because the reach of your content is EVERYTHING. ⚡

Your content is likely to be fresh, interesting and even inspirational to many, but it's a fact that if it doesn't reach your audience, it won't succeed. To prevent your content from falling into oblivion, you need to understand how Instagram's algorithm works to help your posts improve their reach and engagement. The key for a post to increase its chances of achieving a great reach is that it when you upload your post, generate interactions as quickly as possible.How can you achieve this?

- PUBLISH AT THE BEST TIME: As a future influencer you have to know that there is a time range in which there are more users connected to Instagram, and therefore, more likely to see your posts and generate interactions. The best time to publish is from 11 a.m. to 18 p.m.!

- USE ORIGINAL CAPTIONS AND WRITTEN DESCRIPTIONS: Think that if you publish an image with a valuable text underneath, people will stop to read it and the viewing time will be longer (and if they like it, they will probably like your post).

- ANNOUNCE OR SHARE ON YOUR STORIES THAT YOU HAVE PUBLISHED OR WILL PUBLISH A POST: This way, not only will you gain visits to your stories, but also your followers will be aware of what you publish and you will ensure your number of views.

- SHARE THE LINK TO YOUR POSTS ON OTHER PLATFORMS: By following this formula, you will probably increase the number of followers of your account, will increase the number of visits to your profile and content.I'm sure that on other platforms there are curious people who also want to follow your content!

- USE HASHTAGS TO POSITION YOUR POSTS: Although we have always known hashtags, it is important not to forget their unique function of publicising posts under a specific hashtag. Find out what the hashtags of the moment are and don't forget to use them!

Attracting brands

If you really want to make your Instagram profile your workplace, attracting advertisers will be the next task you need to consider, as your profits will come exclusively from this source.

And the question is... How do I attract brands to my profile? What do they look for in order to count on you? Very easy, the requirements of the brands are very clear, and although fulfilling all of them may be somewhat complicated, the reality is that if you manage to do it, you will be significantly ahead of other potential influencers.

1.- Have a good number of followers on your profileFollowers: This is the first thing a brand notices, as it means that you have a great capacity of influence and reach, a perfect profile to promote your products or services to a large community!

2.- Your content has to be of quality: A profile without eye-catching posts, without a certain style and without influencer vibes, will never be contacted by a brand because they are not interested in going unnoticed, keep this in mind!

3.- Your posts have to have thousands of interactions: How can advertisers see that the community really likes you? Through the interactions they have with your content, only this way they will take you into account to promote their products and make sure that they will also reach their audience. Make sure you have thousands of likes, visits and comments to get noticed!

From these tips, taking into account all the previous ones regarding content and reach, getting the attention of your potential advertisers will be a goal more than accomplished. Start working on your content now, and think of real strategies that will help you to boost your growth on Instagram to establish yourself as an influencer of reference.

Position your business

Do you want your company, brand or business to position itself on Instagram to reach your target audience? You are in luck, here we will tell you all the details so that you can achieve visibility, increase traffic to your website and get an economic return using Instagram as a brand showcase.

What do you need to know if you are new to Instagram and want your professional or business account to start growing to generate profits? Target three key elements: content strategy, brand image and differentiation from the competition.

Create a content strategy

Developing a content strategy to promote your products or services on Instagram is essential if you want to achieve your goal. In a content strategy for a platform like Instagram, multiple factors are taken into account: the definition of our target or objective audience, content planning, multimedia resources, valuable content, promotions, results and metrics, etc.

However, in this post we are going to point out the three essential components of any content strategy:

▶ Commitment to a differentiated service

The most common thing to do when introducing a new product or service is to talk about its benefits and utilities, a basic and common aspect that is really necessary to convince the customer why to choose one option or another.

If you want both your services and your brand to have a special value and be identified and differentiated on a platform as competitive as Instagram, do not hesitate to work on what makes it special. To do this, it is very important to know your product well and highlight the advantages it has over its main competitors.

▶ User experiences

Experiences are a great glimpse of reliability for potential consumers, where the level of credibility and notoriety of a brand, service or product increases exponentially when a customer makes a good reference about their experience.

Take advantage of your customers' positive experiences and use them to promote the virtues of your product on Instagram and generate positive first impressions.

▶ Brand values

The values of your brand are all those characteristics that make up the philosophy of your activity. If you want to carry out a good content strategy, it is very important to take this element into account, as it is the key component that facilitates identification with the user or potential customer.

Customer identification with the values of a brand is the pinnacle of success in terms of customer loyalty. Therefore, highlighting the values of the product or brand can help you to generate trust and make you a safe option for your customers, who will feel identified with your activity and, therefore, will increase the consumption of your products or services.

Brand image

Your brand image is everything on Instagram, everything you post on the platform shapes the image that followers and users have of your business! Working on the image of your business is key to generate credibility, gain visits and followers, and above all, clients interested in your services.

It is very important to keep in mind that on Instagram, it is not only the content that is rewarded, but also the impression that the account generates. For example, if you are looking for a physiotherapist to treat your back pain and you search for these professionals on Instagram, who will you trust the most to treat you?

- Physiotherapist with thousands of followers, interactions on her posts, positive comments about her work and multimedia publications in which you can see how she carries out her profession.

- The account of a professional who has no followers, no interactions and no quality or eye-catching posts.

- Your answer won't surprise us, it's normal! The image that Instagram reflects of our business is more important than it seems, so getting a good digital reputation is key for users to notice our brand to generate traffic and sales. How to achieve it? By working every day to create quality content and boosting the reach of your posts with thousands of likes, visits, comments and followers.

Differentiation from the competition

Positioning your business on Instagram is a complex task due to the amount of competition on the platform, so the smartest thing to do is to opt for a differentiation strategy to achieve greater visibility in your sector.

Work on your brand values and the benefits of your services to distinguish yourself and make your identity stand out on Instagram, boost your professional account to stand out and position yourself in front of your target audience!

Amedia Social offers you solutions for all of your objectives. 

Our services guarantee the highest quality and professionalism for all growth objectives on Instagram, where we adapt each case to the client's needs. Depending on the objectives, we offer some products or others, taking into account that each of them provides a solution, regardless of whether you have a personal profile or a business profile:

Generate engagement and/or gain credibility

If these are your objectives, we are talking about the fact that your account needs a significant number of followers. The more followers your account has, the better image it will give to potential followers, who will value you for the trust and support they give to your digital reputation.

- In addition, with 10,000 followers it is possible to activate the Swipe Up of your stories, through which you can link your website and attract a large number of traffic.

- If your goal is to strengthen the relationship with your followers, improve the trust and popularity of your account, buy followers on Amedia Social to boost your image and credibility. 

Gaining popularity and recognition

To achieve a recognised profile on Instagram, you need to boost your posts so that they spread and create trends. To achieve this goal, the likes and views service will improve your results on any platform. Popularity is gained through the content you post, which is probably very good, but needs a boost!

✅ If you want to gain recognition and start getting interactions with your posts organically, boost the platform's algorithm to reach your audience, buy likes and visits NOW on Amedia Social. and accelerate your growth. 

Attract brands and boost your profile

If you want to make a living on Instagram and have a promotional profile for brands, it is necessary that your account conveys success and the ability to influence your followers. The services we offer seek to enhance the profile of each user based on their needs and the demands of the market.

✅ Monetising your account by attracting brands is the most desired goal for influencers, especially because to become a reference on the platform, you need tens of thousands of followers and posts with thousands of interactions to meet the requirements of the vast majority of brands. To achieve this goal, you need to quickly accelerate the growth of your account and activate all the numbers on your profile, buy followers, visits and likes on Amedia Social and start taking off and making money with your social media!